Jan 15
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social web sites don’t meet performance

You know the 404 from flickr, the 500er from MySpace, the search errors or delays from facebook, the timeouts from twitter and so on … We all note the often poorly developed and slow web applications of social webites. Now it is official: WatchMouse research shows Facebook performance poorest of all * Social Networking Sites [...]

Author: thomas
Jan 08
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A Social Media Marketing Playbook

During my holiday additionally to my other readings and stumbling through the web bought and just finished reading ‘Getting to First Base, A Social Media Marketing Playbook’ by Darren Barefoot and Julie Szabo. Watched nearly zero TV during my vacation, so was enough time juggling through the web and reading this book. It is a [...]

Author: thomas
Jan 08
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Simplicity

Life is really simple, but we insist on making it complicated. Confucius Simplicity is the ultimate sophistication. Leonardo da Vinci And back to business – a simple method of simplifying: Collect – Choose – Eliminate – Organize. –- Posted by The Thomas Koeppen Blog 2008.

Author: thomas
Jan 05
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Seth Godin – Sliced bread and other marketing delights

In a world of too many options and too little time, our obvious choice is to ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes getting our attention, bad or bizarre ideas are more successful than boring ones. And early adopters, not the mainstream’s bell curve, are the new sweet [...]

Author: thomas
Jan 04
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Social Media Report – Online Video at Risk of Private Censorship

The Center for Social Media at American University recently released a report on fair use and internet media titled: Recut, Reframe, Recycle. The co-authors, Professors Pat Aufderheide and Peter Jaszi, shows that many uses of copyrighted material in today’s online videos are eligible for fair use consideration. The study points to a wide variety of [...]

Author: thomas
Jan 04
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Open Social for your executives by Jeremiah Owyang

Jeremiah Owyang (a web strategist, one of the leading experts on social media) explains Open Social for executives: Using mini-applications, companies can now efficiently extend their website experience to existing communities on popular social networks Read more: http://www.web-strategist.com/blog/2007/11/02/explaining-opensocial-to-your-executives/ In parallel it is worth reading a ebook by Daren Barefoot and Julie Szabo: “Become a Social [...]

Author: thomas
Jan 04
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Miro 1.0 – Turn your computer into an internet TV.

Miro is a great application to watch free internet video channels and play any video file. The greates news is, that miro runs nearly without issues under Linux (tested with Ubuntu). Compare Miro vs. Joost Miro Joost VIEWER ACCESS Access to any publisher with video RSS feeds, including anyone on YouTube, Revver, Blip, and many, [...]

Author: thomas
Jan 01
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From the LeWeb3 2007 – Internet pollution and how to stop it

Wow, great videos from the leweb3 December 2007… Some thoughts about affiliate spam and Murphy’s law: How can you help? Consider building curation into your service Police your service Reduce anonymity without reducing Punish bad people Example in Social Networks: Myspace: many fake people Facebook: less fake people LinkedIn: no fake people Maintain the core [...]

Author: thomas